The study provides insights into the relationship between human and machine creativity.
Results suggest that AI has reached at least the same level, or even surpassed, the average human’s ability to generate ideas in the most typical test of creative thinking (AUT).
Although AI chatbots on average outperform humans, the best humans can still compete with them. However, the AI technology is rapidly developing and the results may be different after half year. On basis of the present study, the clearest weakness in humans’ performance lies in the relatively high proportion of poor-quality ideas, which were absent in chatbots’ responses. This weakness may be due to normal variations in human performance, including failures in associative and executive processes, as well as motivational factors.
Source: Koivisto, M., & Grassini, S. (2023). Best humans still outperform artificial intelligence in a creative divergent thinking task. Scientific Reports, 13(1), 13601. https://doi.org/10.1038/s41598-023-40858-3